Some deliveries may take a little longer than usual due to regional shipping conditions.
DOWNLOAD THE APP
Customer Services
Copyright © 2025 Desertcart Holdings Limited
DOWNLOAD THE APP
✨ Unlock your ultimate blonde glow with Wella’s fade-proof magic! ✨
WELLA Color Charm Liquid Blonding Plus Hair Toner uses advanced Liquifuse technology to deliver vibrant, fade-resistant blonde tones. Its intuitive color-coded packaging makes shade selection effortless, while the gentle floral fragrance enhances the coloring experience. Ideal for neutralizing brassiness and achieving a flawless, cool blonde finish.
| ASIN | B07S2QRXV1 |
| ASIN | B07S2QRXV1 |
| Best Sellers Rank | #168,500 in Beauty ( See Top 100 in Beauty ) #2,182 in Permanent Hair Color |
| Customer reviews | 4.4 4.4 out of 5 stars (248) |
| Date First Available | 17 May 2021 |
| Item model number | 99240013930 |
| Item model number | 99240013930 |
| Manufacturer | Coty Inc. (WELLA Color Charm) |
| Manufacturer | Coty Inc. (WELLA Color Charm) |
| Product Dimensions | 4.75 x 2.46 x 9.3 cm; 59 g |
| Product Dimensions | 4.75 x 2.46 x 9.3 cm; 59 g |
B**Y
Love this never-found-before color! I had better results without mixing it with another color. Just went straight with a 40 vol/ 12% developer bc that was all i had, 1:1.75 + a little water. Made a cool, white gel that I spot-added to my brassy highlights and it blended in nicely. When i did mix it, it was making it brassy. Then I made the straight mix and it fixed it and gave me more highlights. Love the color better than Frosty Ash.
D**E
Evens out blondness perfectly and lightens the hair after dying. Completely removed yellow tones.
G**T
I’ve been using Wella products and they never disappoint me. The blonding plus hair toner helps with keeping down the brass.
C**G
Works great! Love the colour.
T**!
This definitely helps between bleaching- I like that the fact it brightens! I couldn’t find it at Sally’s and was happy I could get it on here!
Trustpilot
2 weeks ago
1 week ago